Santosh Desai
MD & C.E.O.
Bharat Darshan
India’s largest continuing study of socio-cultural changes
Royal Enfield
To launch the Indian cult brand globally, without losing its mythic-ness
Kellogg's
To crack the code of breakfast in India
Fastrack
To create India’s definitive youth brand
Tata Motors
To define the brand essence globally across commercial and passenger segments and develop a future roadmap
Lenskart
To be the most disruptive optical Brand India has ever seen
Wildcraft
Summiting with the first Indian outdoor gear brand
Biba
To become the largest Indian ethnic wear brand for women
Titan
To re-discover the soul of its iconic timewear brand
Wild Stone
To become one of the largest personal care brand for men in India and take on global giants
Funds India
To create India’s premier online financial services brand
Enamor
To create a compelling and distinctive brand in the fast evolving lingerie category
Britannia
To understand snacking as a category
Colgate
To strengthen its leadership position in a changing consumer context
Usha
To re-imagine the legacy brand to emerge as a leader in kitchen appliances category
Mahindra Reva
To develop brand strategy for the first Electric car brand in India
ABP News
To carve out a distinctive position in a cluttered and noisy news space
Sleepwell
To re-position India’s largest mattress brand
Nicobar
To create a new-age Indian lifestyle brand
Max Bupa
To understand the meaning of insurance in India, in life and health segments
Firefox
To create a brand that leads and builds a new category
Madura
To understand what fashion means for Indian men in smaller towns
Dalmia Bharat
Developing a compelling and a contemporary voice for a rooted belief system
iDiscoveri
Creating mainstream acceptance for an alternate approach to education
Eicher Polaris
Creating a new category by redefining existing four-wheeler paradigm
Zee
Helping Zee understand the changing consumer world view